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Pitch Invasion: Three Stripes, Two Brothers, One Feud Adidas, Puma And The Making Of Modern Sport
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 DescriptionPresents the story of how the rivalry between two brothers turned sport into an industry and how business revolutionized sport. It talks of sportsmen such as Pele, Boris Becker's contribution to the demise of Puma, and how Adidas helped Mohammed Ali win his biggest fight. This is a sporting drama of competition, greed, bribery, passion and shoes. Author descriptionBarbara Smit is a journalist and has reported on the affairs of big businesses for the Financial Times, International Herald Tribune and others. Over the past four years she has travelled all around Europe and the United States to investigate the true story of Adidas, interviewing those involved with the company, declassifying documents and unearthing exclusive stories. This book has been translated into three languages. |